From humble beginnings to worldwide phenomenon, our iconic hats are the foundation for our entire product line.

We put everything we have into everything we make. Every detail is carefully considered, from the materials we select, to how they’re made, to how they’re used out in the world.

We’re designed collaboratively in Canada with input from the brightest minds in their fields. Purposeful products, innovative brand collabs, together we redefine the art of enjoying nature.

Even when we journey alone, stories are best when shared. We welcome explorers from across the globe – those who’ve been with us since day one, and those new to the journey. The more people we inspire to get outside, the better.

Earth is home to everyone’s adventures. We’re forever committed to moving towards more mindful materials and creating a more sustainable product that lasts for as long as possible.